We had a new task. And the objective was clear: We need to develop a graphic presentation of a firm specialized on car delivery service. We wanted to create some kind of theme wich would be easy to recall. As a contains of Basic package we designed original logotype, business cards and branded T-shirts.

But how to make the graphic easy to remember for the customers? It's not just a piece of cake but we agreed to proceed with all of our experience we had.

We asked plenty of things which characterizes his business during the initial meeting with our customer such as his business article, provided services, countries of his interest or for example even favourite colours.

In the process of designing each of the subjects all these factor are crucial for the success. In essence we try to make every detail of the design connected to each other.

Protože práce našeho zákazníka nekončí složením objednaného vozidla před Vaším domem, ale pokračuje ukony spojenými se započetím provozování vozidla, chtěli jsme tomu přizpůsobit i jeho nové logo.

Zamysleli jsme se proto tímto směrem: Firma provozuje mimo jiné vozidlo Mercedes Sprinter. Firma jede přihlásit vaše vozidlo na úřad. Úřady používají kulatá razítka. Červená barva na sebe výrazně upozorní.

Z těchto nuancí jsme poskládali několik návrhů na nové logo z čehož si náš zákazník spolehlivě vybral.

Next task was creating the business card design. In this case our client has chosen elegant and modern one out of eight variants of design we made because he believes that these features characterize his business. Discreet, clean and without any problems.

We made two types of business cards. One for Czech and one for German and Austrian market. We always try to find out what is the format of numbers and street names in different country so our customer was never embarassed.

Last pleasant must was to choose a size and colours of t-shirt and branding it with new logotype. We are convinced that every proffesional should have his own "uniform".

The cherry on a cake was branding service car which we had no time to shoot because just after finishing it fled to get the work done.